About Us

SKILLED TECHNICIANS

Fully trained and qualified stylists who are friendly and welcoming

QUALITY PRODUCTS

The best colour and protection from L'Oreal, Olaplex and more

FOR EVERYONE

No matter who you are, we want the very best for you

Since starting the salons in 2014, KW Group a division of LECAW Investment Group Ltd have gone from strength to strength, adding 4 more salons to the group across Derbyshire. With an ever-growing team of talented and creative individuals, KW are providing the very best in service at reasonable prices.

Continual in-house training and development is part of our ethos, with L’Oreal, Olaplex and GHD visiting the salons regularly to update us on product improvements and new techniques and styles. All the team train together at one salon. From Directors to Apprentices, they’re all in it together learning and laughing as one. This way of working provides a safe learning environment for all our staff.

We believe, that great hair is the right of everyone! By providing the best talent at a reasonable price, KW Group aim to provide the best for everyone!

Katie Weeds – Founder & Stylist

OUR SALONS...

Comfortable, modern and welcoming spaces, our salons are well-equipped and are a haven on the High Street. Always with a focus on a friendly and comfortable atmosphere, our salons are an important meeting place in the communities they serve.

We are an open and diverse team who care about our clients, while providing excellent hair styling and beauty therapies. Our salons are a safe space for others and we expect that safety for our staff.

Welcome to KW Belper | KW Group

OUR LOCATIONS...

We select local towns that we love and aim to provide excellence to their communities whilst breathing new life into older buildings. We have a real penchant for old banks – they’re wonderful spaces at the heart of each town.

Want to see a KW salon near you? We’re always looking for the next location, so if you kno wteh perfect place, let us know and you could have a KW salon right on your doorstep!

OUR VISION...

We aim to provide the very best in Hair & Beauty at reasonable prices with exceptional customer experience. We believe that everyone deserves to look and feel great without it costing the earth. 

Our clients mean the world to us and are at the heart of everything we do. Since day 1, when Katie opened the doors to the original Bridge St salon, her priority has always been the customer and she instills the same belief in all of the team.

Katie Weeds - The Team
KW Allestree Party Girls | KW Group

OUR TEAM...

We aim to provide the best in training and support to the talented individuals that we are lucky enough to call our team, Each one of them show care for their clients and each other.

A major part of our recruitment process is that we only recruit lovely people. An applicant may be the next Vidal Sassoon, but if they have no heart or love for their work and their client, they’re no good for us. Want to join the KW Crew? Check out our vacancies!

10 GLORIOUS YEARS...

We’re celebrating our 10th Anniversary! It’s been a busy decade and it’s amazing to think of everything that we have achieved… there have been some ups and downs but mainly ups, so we really cannot complain. A decade has gone by so quickly, and these are just the highlights:

October 2010

Katie's first job as a Saturday Girl 

2010

August 2011

Katie begins her hair apprenticeship at Derby College

2011

November 2014

Katie takes the leap and opens her own salon on Bridge Street, Belper

2014

December 2014

After much trialling of product, KW becomes a L'Oreal Pro Salon 

2014

Our second salon opens on Town Street in the wonderful town of Duffield

2016

The new KW Belper salon opens in the old Nat West Bank, King Street

2020

Our beautiful beauty rooms open at our Belper salon

2020

October 2020

We launched the Booksy system to enable online booking

2020

January 2021

Awarded GHD Premier Salon status

2021

February 2022

We made it as L'Oreal Trophy Semi-Finalists in Liverpool

2022

Our third salon opens in the fantastic Park Farm Shopping Centre

2023

August 2023

We open our fourth salon in the heart of the community in Mickleover, Derby

2023

October 2023

Another bank for us, KW opens in the centre of Ripley, Derbyshire

2023

November 2024

We are delighted and proud to be celebrating our 10th Anniversary!

2024

October 2010

August 2011

November 2014

December 2014

June 2016

July 2020

August 2020

October 2020

January 2021

February 2022

May 2022

August 2023

October 2023

November 2024

April 2025

Katie’s first job as a Saturday Girl 

Katie begins apprenticeship at Derby College

KW Belper salon opens on Bridge Street

KW becomes a L’Oreal Pro Salon 

KW Duffield salon opens 

New KW Belper salon opens on King Street

Beauty rooms added at Belper salon

Booksy online booking system launched 

Awarded GHD Premier Salon status 

L’Oreal Trophy Semi-finalists 

KW Allestree salon opens at Park Farm

KW Mickleover salon opens 

KW Ripley salon opens 

Celebrating our 10 year Anniversary

Over 30 staff on the KW Team